The first interactively live-streamed reality TV-Show, and sponsored by eHarmony.
Over 2.2 million people participated in helping Raymond & Shawn get from Los Angeles to New York, overcoming many cultural obstacles and a dangerous Twitter villain.
As Raymond developed rapport with the audience, he also entrusted them to help him set up his dating profile on eHarmony to go on dates with women in different cities.
This exciting experience resulted in 223% ROI for eHarmony through tracked sales generated from the project.
eHarmony Founder Neil Clark Warren poses with Raymond Cinemato, Shawn Matthews, and Kerianne Mellott along with other members of the eHarmony social media team.